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Natra Studios

NB5876NS

Star Boy merchandise, made with heart

Natra Studios is a Bristol-based brand named after Sinatra, the founder's dog, whose star-shaped marking inspired the logo. Every product is named after a dog in the brand's life, and the business is run with an authentic, family-orientated and sustainably conscious approach. NewBuild planned, designed and developed its Shopify store.

Natra's personality is its strength, and the website needed to share it without losing sight of the product. Customers should feel the warmth of the brand and find it easy to shop.

We planned the website around the collections and the story behind them, giving the brand's character a natural place alongside the products. The design keeps things clean, letting garments and their names do the talking.

Development delivered a responsive Shopify store with templates the team can use to add products and update content as new pieces arrive. The structure keeps the experience consistent as the range grows.

The result is a website that feels as personal as the brand behind it, giving Natra Studios a platform to share its story and grow its community.