42Unknown London
About the project
A fashion label, online
Unknown London needed a Shopify store that could present its clothing with clarity and character. NewBuild designed and developed the website.
The challenge was creating a store that reflects the label's identity while being quick and easy to use, giving new customers a clear sense of the brand from the first visit.
We designed a storefront that puts product and imagery first, with simple navigation and product pages that give customers the detail they need on fit and materials.
The build uses Liquid, Tailwind and Alpine, keeping the store fast and the templates flexible so the team can add new collections and update content as the label grows.
The result is a dependable, focused store that gives Unknown London a confident online presence and a straightforward way for customers to buy.
- Information
- London, UK2023FashionWeb Design, Web Development, Shopify
- Status
- Completed
- Lead time
- 6 weeks
- Stack
- Liquid, Tailwind, Alpine